See on Scoop.it – Content Curation World I am curating fellow curator Robin Good here in this post. Robin is one of the world’s foremost experts on curation. Robin Good‘s insight: Steve Rosenbaum (the author of Curation Nation) strikes some pretty powerful chords that fully resonate with my vision and expectations about the […]
Content curation is a buzz word which has been hugely popular the last couple of years. If you are new to the concept, the definition of curating changes a little depending on who you ask. There is however, little doubt left that content curation has become a significant part of the future of the Internet. […]
Digital content doesn’t just happen. Marketers require tools to get it done.
The range of software and tools serving content marketers has mushroomed in the past couple of years. As researchers and analysts at the Altimeter Group, we started looking at the space informally back in April, building a list of software vendors.
Currently, we’ve compiled a list of 75 vendors offering a range of content marketing software solutions. (It’s a list I plan to share officially in the fall, once it’s been through some winnowing.) Content Software Landscape Research
In fact, we plan to go one better and conduct deep research into the content software marketplace, beginning next month.Before we can begin that project in earnest, however, it’s critical to evaluate the actual content use cases marketers face in their day-to-day lives. There’s no realistic way we can evaluate the vendors in a very disparate landscape without knowing what marketers [...]
Happy Friday everyone! I wanted to take a minute to pause to give thanks and to reflect. I am so happy to have made so many wonderful connections online. It amazes me how close intellectually I feel with so many wonderful people in the curation community, and I want to take a quick post to […]
Content Marketing is found in every niche or category. But as you well know not all content is worthy of your attention. This is a list of some of the most brilliant minds in their respective fields, ironically enough, these are all people that don’t simply produce content for the sake of Serps, SEO, or […]
Lynn Terry addresses another marketer’s opinion that using PLR (Private Label Rights) content is a bad move. Her info is great and the comments left by her community add a lot of food for thought. I personally love PLR content and use it in creative ways all the time. Do you? Should You Avoid Using […]