Introducing Galene the New Search Architecture on LinkedIn

Nov 25 2015 | Written by : Tom George| 2 | Share

LinkedIn has put some serious resources into Galene. An interesting post! Around a year ago, we decided to completely redesign our platform given our growth needs and our direction towards realizing the world’s first economic graph. The result was Galene, our new search architecture, which has

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6 Steps to Your First Content Marketing Plan By Neil Patel

Nov 8 2015 | Written by : Tom George| 6 | Share
Handwriting of Content Marketing word in notebook on the wood table

I share a lot of content marketing tips in my posts, but those posts usually assume you’re already doing content marketing, at least to some degree.   But if you haven’t started yet, or are very new to it, you won’t get as much out of those posts as those with some experience.   So,

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The Importance of Privacy Settings in Protecting Your Online Reputation

Oct 28 2015 | Written by : Karen Repoli| 2 | Share
HIT Virtual

You have to be visible to build an online reputation, there’s no way around it. However, in most online networks you can control exactly what information people can see about you. This is done through privacy settings. Facebook Facebook’s privacy settings are extremely detailed but can be

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Role of technology in making education more effective

Sep 17 2015 | Written by : Adrine Santos| 8 | Share

Education methodologies have evolved over time and many advanced methods have been brought into this field to make it more creative, interactive and easy. We cannot deny the huge impact that technology has had on education as other fields of life.  Let us take a look at the many ways technology has

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A 17-Point Content Marketing Checklist Proven to Boost Your Engagement

Sep 9 2015 | Written by : Tom George| 1 | Share

It’s not just marketing and advertising executives who’ve discovered the benefits of a content marketing campaign. According to Insideview, B2B companies that blog generate 67% more leads on a monthly basis than companies that don’t. And a whopping 80% of business decision makers prefer to get

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Content Marketing Podcast: 7 Habits of Highly Effective Social Content Marketers

Sep 3 2015 | Written by : Rachel Parker| 2 | Share
7 Habits

Listen Now: Can’t access the player? Subscribe on iTunes or Stitcher, or subscribe to the RSS feed Welcome to Episode 138 of the Content Marketing Podcast! If you joined us for last week’s podcast, you’ll recall that global business celebrity Jeffrey Hayzlett joined us to share some gems of wisdom

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4 Hacks for Job Search Success

Aug 23 2015 | Written by : Tom George| 9 | Share

4 Hacks for Job Search Success More than 80 percent of today’s jobs aren’t advertised, according to a report by Epic Development and Evaluation. Finding a hidden job in a competitive market can feel daunting. But you can beat your competition to the punch once you master the job search.

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Benefits of Integrating Social Media Marketing Into Online Business Ventures

Aug 17 2015 | Written by : Misty Mouhis| 7 | Share
Social media marketing

Generate more traffic to your website from Facebook, Twitter, LinkedIn, YouTube and other social media sites. Continue reading to know how you can leverage the power of social media sites to take your business to the next level. Social Media is the “buzz word” that has swamped the internet and taken

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What IT Marketers should Learn from the iPhone 6’s Recent Sales Victories

Aug 11 2015 | Written by : Barbara Mckinney| 4 | Share

Perhaps, the Huffington Post wasn’t exaggerating when it wrote “The iPhone Just Obliterated Sales Records” as the title of a recent report. Because let’s be real here: the iPhone 6 really did surpass thresholds by a mile, with around 74 million units sold which amount to a staggering $18 billion

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Tips for Maximizing Social Media Gains for Small Businesses

Aug 8 2015 | Written by : Hicks Crawford| 3 | Share

Marketing on social media is a must in this day and age. From large international companies such as GE and Microsoft to friendly mom-and-pop stores in your local neighborhood, almost every business is expected to have an online presence of some sort on major social media sites. However, there are still

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Quantity vs Quality: What’s Best for IT Lead Generation?

Aug 3 2015 | Written by : Barbara Mckinney| 1 | Share

Market research platform Ascend2 found that around 59% out of a sample size of 375 global marketing professionals from various industries are making quality leads their top priority. The study also found out that 49% are still dedicated to highlight quantity in their lead generation campaigns indicating

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Marketing Technology Products: Things You Need to Know

Jul 31 2015 | Written by : Barbara Mckinney| 2 | Share

It is not always a simple matter marketing technology products. IT firms with ideas to sell have a lot to understand about their industry. Because with the way things are right now, making an impact in the IT services market can take on brutal proportions. Consider the main challenges that presently

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How to Survive as a Disaster Recovery Provider Using Telesales

Jul 29 2015 | Written by : Barbara Mckinney| 1 | Share

Unavoidable and disruptive events – hardware failures, fires, and hacking threats for example – account for billions of dollars of losses among companies that are unable to backup their databases. But what is even direr is the fact that the lack of a disaster recovery program can kill off a business

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Boost Up The Recruitment Process Of Your Company With The Latest Technology

Jul 27 2015 | Written by : Aiken Shown| 3 | Share

Technology has touched our lives in every way and in this era if you are still doing the task of recruitment in the old process, you are sure to lag behind. The primary objective of technology is to make things easier and more effective, and by the way of using the advanced technology driven recruitment

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How You Can Generate A Consistent Stream Of IT Leads

Jul 20 2015 | Written by : Barbara Mckinney| 1 | Share

Consistency means the world to IT and tech firms. When they want to increase their revenue within a given year, nothing beats a highly effective IT lead generation campaign that assures a steady stream of pursuable prospects. But reality is that not many firms can create such campaigns. Recent surveys

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Jul 16 2015 | Written by : Barbara Mckinney| 0 | Share

Lead generation for VOIP products and services is virtually difficult to pull off. For one, lead acquisition costs have increased over the past years as companies have become exposed to new tools and techniques. Before, telemarketing and email marketing were the two main modes for getting the attention

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Dissecting The Marketing Funnel: A Lesson For Tech Firms

Jul 16 2015 | Written by : Barbara Mckinney| 1 | Share

 Marketing technology products places a lot of emphasis on content. Technology leads undergo an extensive process of nurturing in which certain types of content are selected to match their current sentiments before forming a buying decision. A C-suite executive may stumble upon a blog post at one point

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Brands Getting Personal with Consumers Thanks to Variable Data Printing

Jul 3 2015 | Written by : Melody Wilson| 0 | Share

If there’s one thing customer’s love, it’s receiving a personalised service. Think of social media and the way it has enabled businesses to expand their reach. The reason so many businesses have tapped into the potential of social media is because it enables them to give their customers a more

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Why Exhibiting An Art Fair is Important for an Artist

Jun 24 2015 | Written by : Joel Cordle| 2 | Share
Art Fair

I really do enjoy my local Art Gallery. I’ve been visiting and displaying my work at this Art Gallery for years now, and the effect it has had on my work is profound. The venture has always been worth investing in, in my opinion. Without them, maintaining a steady source of revenue for my work would

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7 Things Everyone Should Know About Starting An Online Store

May 18 2015 | Written by : Debojit Kundu| 1 | Share

This is the digital age where smartphone is replacing computers, online blogs are replacing newspapers and social networking sites are replacing the postal system. In short, this is the age where new is replacing old. With the onset of this era of advanced technology, businesses are not outside its coverage.

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