4 Optimization Experts Critique a College Break Landing Page | The Daily Egg

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  If you have heard it once you have heard it a thousand times, the value is in the list. Well then, how do you build a gargantuan list. Hint the landing page. This part is really what I would say is one of the most significant pieces of the success puzzle. Learn them good. [...]

3 Obvious but Overlooked Elements to Test on Your Landing Pages – Right Now!

See on Scoop.it – Social Media Tips and News Deciding what to test on your landing page can be difficult – especially if you’re new to landing page optimization. With literally thousands of variables to choose from, you can easily find yourself in a “can’t see the forest for the trees” situation where swinging for [...]

:: Recognizing Curation Intent >> Marketing, Sense-Making or Personal Expression ::

See on Scoop.it – Information Economy Robin Good: Short post but very relevant points to start looking at. @chopemurray at Opencollaborarchy is the first individual I see catching the different shades of curation “intent” that are characterizing the “surge” of content curation initiatives, projects and tools all around us.   From the original post: “However [...]

10 Ways to Optimize Your Enewsletter Landing Page

See on Scoop.it – Marketing Strategy and Business Excerpted from article by Joe Pulizzi: “In our new social media world, email assets are more important than ever before. As content marketers, it is critical that we develop our audiences and build our channels.   Your email database, on the other hand, is a significant business [...]

Why Landing Pages Are an Indispensable Part of Marketing | HubSpot

See on Scoop.it – Marketing Strategy and Business Excerpted from the article: “Landing pages are the heart and soul of an inbound marketer’s lead generation efforts, so why are they still so underutilized? The number one reason businesses don’t use landing pages is because their marketing department doesn’t know how to set them up or [...]

Unearthing Your Blog’s Money Pages : @ProBlogger

Earlier today, Greg explored the question of pricing products that you’re creating for sale on your blog. Setting the right price for your products is extremely important, but I wanted to take that discussion one step further for those who are already offering products on their blogs and want to take their conversions to the [...]

Unearthing Your Blog’s Money Pages : @ProBlogger

Earlier today, Greg explored the question of pricing products that you’re creating for sale on your blog. Setting the right price for your products is extremely important, but I wanted to take that discussion one step further for those who are already offering products on their blogs and want to take their conversions to the [...]

35 Beautiful Landing Page Design Examples to Drool Over [With Critiques]

Via Scoop.it – Contentmarketing A professionally designed landing page can improve your conversion rates. This post is all about showcasing awesome landing pages, to give you some inspiration for your next design. It’s worth stating that no page is ever perfect – or conversely, every page can be better. With this in mind, we’ll be [...]

How Groofer Works to Find Relevant Results | Groofer

Via Scoop.it – Infotention “Groofer works by filtering, matching, and presenting what’s relevant in your in your news and blog stream, based on the collective smarts of your work groups.” Via www.groofer.com

Warning: Facebook’s Massive Changes Mean You Must Engage

Via Scoop.it – Enterprise Social Media “There was a Facebook earthquake yesterday & life as we know it changed forever. Content marketing is now your most important tool in automotive Facebook marketing.”   The changes to Facebook business pages that are coming this month are substantial. One of the biggest: landing pages are out. This [...]

How to Create a Blog Sidebar That Converts Visitors Into Revenue

If you want to have an occupation on the Web, sooner or later you must find solutions for turning visitors into customers willing to pay for your services. Here’s an article that will support you in this process. [note MG] One of the most important aspects of your blog design is your sidebar. For starters, [...]

How To Implement Personalization And Behavioral Targeting On Your Blog

Giving a unique experience to every visitor ensures maximum engagement that convincingly inflates the conversion rate beyond your expectations. Generally, blog visitors’ get the same content irrespective from where they’re coming from and what’s their intent. This leaves big holes in your lead generation and subscriber acquisition strategies. To overcome this, bloggers employ different methodologies [...]