Ebook Marketing – Getting the Word Out on a Budget


Ebook Marketing – Getting the Word Out on a Budget (via Spirit Authors Marketing & Publishing Tips for Authors) E-book author Erica Martin interviews book marketer Lynn Serafinn about her top marketing tips for authors with a small (or non-existent) marketing budget. Next to writing a great e-book, effectively marketing your e-book is probably the […]


New Ebook: Top 10 Reasons Why Your Social Media Sucks

If you’re frustrated with the results you’re getting on Facebook, Twitter, and other social networks, it’s possible that some key mistakes are standing between you and a successful social program. Find out more in my New Ebook: Top 10 Reasons Why Your Social Media Sucks, now available as a free download.


12 Pre-Publish Tips to Help E-Book Authoring Run Smoother

I love quick and easy tips to helps out with a project. One of the reasons I love 12most.com for their 12 tips for almost everything you can think of! Today I found a great article on there from Jamie Soulati, where she discusses 12 Tips to think about to help your E-Book Authoring Run […]


Why E-Book Purchases Are Declining


Digital content is commonplace. Magazines survived the public’s fascination with digital mediums by generating and distributing content across platforms. Almost everyone imagined that printed books would follow suit and eventually be phased out all together. This doesn’t seem to be the case. E-Book Purchases Have Been Declining The rising popularity of the e-book has begun to wane. […]


It’s always about the story you tell

social media strategy ebook

Here is the first draft of chapter 19 of my upcoming eBook on social media strategies. A few weeks ago, I read an article about the role Klout Scores play in the hiring process. Apparently, some companies take the idea so seriously that they may not hire you if you are unaware of your own […]


What Content Marketers Need to Know About Interactive eBooks | Content Marketing Institute

See on Scoop.it – Speaking to Market Your Business If you are speaking as a way to promote your business and brand, then you should check out this post on Interactive E-books. Ebooks are a great way to enter the self publishing arena. I must say, now that I have a tablet I’m consuming e-books […]


Announcement: I’m working on a new eBook!

See on Scoop.it – Social Media Tips and News When I published “The golden rules of a successful social media strategy,” I had no idea how much traction the article would get. I thought it would take months for me to gather enough content to move on to the next step in my new project. […]


Convert your eBook to the Kindle format with Calibre

See on Scoop.it – Tips and Resources for Independent Artists After the release of my latest eBook, The Little Big eBook on Blogging: 40 Traffic Generation Tips, a lot of people asked me if I could make it available in the Kindle format. I did some research and discovered a tool called Calibre, which made […]


Content Marketing Playbook [free eBook]

Via Scoop.it – Contentmarketing This year’s Content Marketing Playbook includes 42 individual content tactics with over 50 case studies you can use to help in your content marketing. In addition to the 42 tactics, we’ve included over 50 different case study examples to help point you in the right direction, with links to the sample […]