www.pjtra.com

Posts Tagged ‘advertising’

The Fight for Mobile Advertising Dominance

Curated By Tom George

Via Scoop.it – internetbillboards I have yet to find a mobile user that is impressed or influenced by the annoying advertising that seems to pop up on our smartphones and tablets at the most inopportune times, but nevertheless, mobile advertising has quickly become the new financial frontier for tech and marketing companies alike.In fact, both [...]

Continue reading

Twitter CEO: Promoted Tweets Working “Better Than We Could Have Ever Hoped”

Curated By Tom George

Via Scoop.it – internetbillboards Twitter CEO Dick Costolo says that Twitter’s monetization efforts are working and that new ad formats are coming soon.“That thing is working better than we could have ever hoped,” Costolo said of its efforts in advertising. Twitter launched Promoted Tweets last year as part of its effort to monetize its popular [...]

Continue reading

Twitter Lets Brands Serve Ads to Non-Followers

Curated By Tom George

Via Scoop.it – internetbillboards In a bid to increase advertiser reach and boost revenue, Twitter has begun allowing brands to inject ads into the timelines of non-followers. The move is a significant evolution of the Promoted Tweets platform, which launched in 2010 but until now has restricted each advertiser’s potential reach to consumers who have [...]

Continue reading

The evolving role of Ad Agencies — from Creators to Curators

Curated By janlgordon

Via Scoop.it – Content Curation, Social Media and Beyond Interesting article, here’s an excerpt:   “Tim Williams, founder and managing director of Ignition Consulting Group, spoke on the urgent need to re-invent the business of advertising, and on the new role that advertising agencies need to take up in order to ensure a safe future., [...]

Continue reading

LinkedIn Makes Changes to Social Ads Following Privacy Uproar

Curated By Tom George

Via Scoop.it – internetbillboards After receiving user backlash for its newly launch “social ads,” LinkedIn addressed privacy concerns by changing the ad formats. LinkedIn introduced its new social ad formats in June — the Facebook-like ads integrate member activities and information into advertising. The ad format pulls in relevant connections from a user’s network into [...]

Continue reading

The Body Positive: Photoshop of Horrors, Malnutrition Edition

Curated By TheCurvyGoddess

Via Scoop.it – Fitness for Women By this point, we all know (at least intellectually) that many of the images we see in magazines and advertisements are airbrushed and photoshopped to make starlets and models look like anything but you and me (no matter how good you and me look! Show original   Related articles [...]

Continue reading

Twitter Expands Functionality of Promoted Tweets

Curated By Tom George

Via Scoop.it – internetbillboards The money-making ability of Twitter has long been a point of contention. Is the micro-blog site capable of producing ad revenue along the same lines as Google? The money-making ability of Twitter has long been a point of contention. Is the micro-blog site capable of producing ad revenue along the same [...]

Continue reading

How To Monetize Your Content Online, Part I: Supply

Curated By Tom George

Via Scoop.it – internetbillboards You need to know what a “reader funnel” is. It’s tough being an online content publisher these days.While the flow of advertising dollars into digital continues to increase—online advertising spending is expected to grow 20% to $31.3 billion in 2011 in the U.S. alone, according to eMarketer—it has not resulted in [...]

Continue reading

Half of All Marketers Say Mobile is an Integral Part of the Plan

Curated By Tom George

Via Scoop.it – internetbillboards Mobile advertising isn’t a slam dunk yet, but according to a new survey commissioned by IAB, it’s already become an . integral part of the plan for 51% of brand marketers. The study, “Marketer Perspectives on Mobile Advertising” was conducted by Ovum and the results were presented at the “Mobile in [...]

Continue reading

How Social Media Keeps Booming

Curated By darrnrosen64

When social media was first designed, its purpose was to provide people with a different way to connect with each other. Social media was designed to bring people closer together, but it evolved into something more. The popularity of such services was never expected, but the growth was astonishing and the potential is still limitless. [...]

Continue reading

Advertising: a new frontier

Curated By Angelica

Advertising is such a various and complex concept; it dates back to the beginning of recorded history with evidence going back thousands of years. Authors outline that early forms of advertising were signs such as the inn signs, the red-and-white striped barber’s pole, the apothecary’s jar of coloured liquid and the wheelwright’s wheel, some of [...]

Continue reading

50+ Stunning & Creative Illustrations Of Print Media Advertisements

Curated By Tom George

You have business and want to advertise your production; you need to create a good design for introduce your production in market, customers and clients. If your design will be attractive, beautiful and advertising style will affinitive you will gain lot of customers and your business will raise day by day But you need some [...]

Continue reading

Skype Launches Homepage Display Advertising

Curated By Tom George

Digital communications platform Skype launched display advertising for Windows users in the US, UK and Germany on March 7. Groupon, Visa, Nokia and Universal Pictures are among the brands that have signed up at launch to sponsor Skype’s homepage for a day. Advertisers can include audio, video and social media tags within each rich media [...]

Continue reading

We Help You Spread The Word Click Here To Get Us Squealing

Curated By Tom George

You Can Stop Looking For Customers Now We Are Going To Have Them Find You An Internet Billboard is the beginning of a powerful social marketing initiative. WOW this guy won’t stop yapping yap yap yap… I just want to see what this company has to offer and maybe this guy will shut up. Start [...]

Continue reading