The Web Curated!
Please forgive the off-topic post today. Our regularly scheduled program of cutting-edge social media advice for small businesses will resume next Tuesday. Promise. For a while now, I’ve been thinking about starting a personal blog. I actually had one years ago (in my pre-entrepreneurial lifetime) and thoroughly enjoyed caring for and feeding it. And then [...]
Today our series on the future of Resonance continues (see Part 1 and Part 2) with some musings on the “why” behind the “what” of content marketing: [youtube]http://www.youtube.com/watch?v=xd_Cah5rGac&list=UUe1bGkNJlko64qTyLE_C91w&index=1&feature=plcp[/youtube] So why content marketing … and why now? I think it really has to do with a fundamental shift we’re seeing in customer mindsets. As marketers, we’re trying [...]
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