Welcome To The Marketing Topic!

Apply now to become a curator, or guest author on the Marketing topic.
Apply Now

Why You Look Like A Marketing Newbie


Marketing on social media is a waste of time. You would clearly be hesitant to believe any advice that comes out of the mouth of someone who says that but unfortunately, not all of the bad marketing advice is as obvious as that. Receiving bad marketing advice is inevitable; as an entrepreneur, you want to […]


5 Necessary Formulas for Email Marketing Conversions


Don’t let a bad subject line ruin your email marketing techniques! There are many factors that are important when it comes to creating the perfect email template, but the subject line is what will grab the attention of the readers before anything else. Nobody can know what’s inside of the email unless the subject line […]


Website Analytics can be like Popeye’s Spinach for your site – if you actually USE them!

Do you have an analytics program or app installed on your website?  Yes? Great! Now the million dollar question.  Have you checked your stats lately and applied what you learned? No? (Big sigh, hanging my head and shaking it.) Most people I talk to will answer the first question Yes!  Of course, I had analytics […]


Guest Posting – The SEO Specialist’s Best Friend Or Strongest Enemy

The debate surrounding guest posting is huge at the moment. Some people say that this is the best thing a site owner can do in order to get high authority links while others believe that it is just a waste of time. There are many contradicting reports that appeared online about this topic. Because of […]


Does Social Media Hype Pan Out?

Does Social Media Hype Pan Out

Even though I have not seen the whole movie, I am a big fan of Pixar’s Up. There is a scene that perfectly describes social media and how businesses perceive social media marketing… the characters come across a talking dog. While the dog is talking, all of a sudden he yells “SQUIRREL!” and runs off. […]


Facebook marketing done the right way

Facebook marketing done the right way

Hundreds of millions of people access Facebook every single day; social networks have never been more popular than they are today, and Facebook leads the pack, bringing people from all over the world together and allowing them to communicate. With traditional marketing strategies fast becoming ineffective in today’s changing world, businesses are turning to Facebook […]


Growing Your Business With Pinterest


Pinterest usage has grown in leaps and bounds over the past few years. Now, many SMB’s (small and medium-sized businesses) are finding this visual social platform is helping them grow as well. As Mike O’Brien states in this article, Pinterest can help a SMB expand in a different way than, say, Facebook or Twitter can. […]


Want propects business? Give them a reason and get more conversions.

Do you give your prospects a reason why they should work with you? Is it quantitative, measurable and can you prove it?  Or does your website and other marketing materials just say something like Hire me! Hire me!  I’m the best! A recent article on Entrepreneur.com by Thai Nguyen, You’ll Market Better and Be More […]


How to Create a Marketing Plan that Works


Although you cannot predict how the market will change, a marketing plan can help you structure how your business will reach out to your targeted audience. Creating a marketing plan can be another way for you to anticipate how you will reach your audience and why you are doing the things you are doing. You […]


3 Marketing Myths that are Ruining Your Business


Everyone has been singing the lyrics to the favorite song at one point or another, as loud as can be, only to be told by a friend or family member that they were singing the wrong words. For years, you have been singing the wrong words. This is as heartbreaking as it is embarrassing. While […]


Evolving to Visual Content Marketing: 3 Tips to Success


Email marketing, visual content marketing – how do you know which one will be the most effective for your business? It is important to remember that the world of marketing is constantly changing. Adding visuals to your content can be just as effective as only using visuals to get your point across. If you are […]


Marketing Through the Eyes of the Customer

Bright Idea

When you’re creating the perfect marketing technique, all you can do is put yourself in the shoes of the customer and imagine what they would want to see. If you’re having trouble envisioning what the customer wants, going above and beyond to figure it out can be more than beneficial for the marketing of your […]


Why Successful Start Up 101 is A Favorite in the Start Up Maryland Competition

I met Tabitha Naylor in early 2014 and have been impressed with her ever since. She is a consummate professional who is well versed in marketing as well as public relations. We have been very fortunate to have Tabitha as a contributor and advertiser on Internet Billboards. Tabitha has entered her publication called Successful Start […]


Spark Ideas for Your Blog: 5 Tips

There are times when a blogger, like any other writer, will ‘loose the muse.’ Every idea that comes to mind seems either trite or dull or, worse still, no ideas come to mind. What’s a blogger to do? Here are five tactics that just might clear away the cobwebs and allow you to find an […]


The impact of e-commerce on business activity


E-Commerce is trading in products through computer networks such as the internet. Electronic commerce draws on technologies such as mobile networks, electronic funds transfer, supply chain management, online marketing, online transaction processing, and electronic data interchange. Business activity is any activity tailored towards the sole purpose of a business which is profit making for example; […]


Why You Need to Advertise Your Google+ Posts

Google PostAds1

If you think Google+ is the wrong platform for your brand, you might want to think again. Earlier this year, Google launched it’s new advertising platform, +Post Ads. This new advertising platform enables brands to advertise their content on Google+ through AdSense, making it possible for brands to create advertisements that spark online engagement. So […]