Blogging and Search Engine Optimization – How it pays to nurture your blog?

May 26 2015 | Written by : Granner Smith| 1 |
Blogging and Search Engine Optimization – How it pays to nurture your blog?

Roughly, 47 Billion web pages are indexed solely on Google. This figure was recorded in May 2015. For small businesses who are looking forward to using World Wide Web as a bargaining chip, that figure can be appalling. Internet Marketing, notably for longer sales cycles, gyrates around building engagement.

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Adding Rocket Fuel to Your Product’s Launch

May 23 2015 | Written by : Tully Rickets| 4 |
book-fair

Launching a new product is exciting, but it has to be done just right in order to capture and hold the attention of the general public. That’s an important element of marketing, but it is getting harder and harder as customers become more accustomed to traditional marketing tactics. That means

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5 Do’s and Don’ts to Consider When Selecting a PR Firm

May 14 2015 | Written by : Granner Smith| 1 |
pr

The significance of a competent PR agency and an equally powerful PR Strategy cannot be stressed upon enough for a start-up. If you happen to be an entrepreneur, then the initial stages of gaining maximum positive exposure for your venture is of undebatable concern. Without a doubt, you’ve put in

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Word of Mouth Marketing: Be a Blabbermouth But in the Right Way

May 12 2015 | Written by : Tabitha Naylor| 0 |
Word of Mouth Marketing: Be a Blabbermouth But in the Right Way

It doesn’t matter how great your product is, if nobody knows about it, your business is doomed. Nowadays, there’s quite a bit of buzz out there about word of mouth marketing or WOMM. This is the purest, most basic and oldest form of marketing and it’s also the most trusted. People

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3 Reasons to Make Your Future “Click” with an Online Store

May 11 2015 | Written by : Tabitha Naylor| 3 |
3 Reasons to Make Your Future “Click” with an Online Store

Whether you’re running a successful brick-and-mortar business or are a budding entrepreneur who is ready to sell your idea to the masses, there is a tremendous opportunity awaiting you online. Today, as more and more consumers are routinely turning to the web when looking for products to buy, setting

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Keeping Your Community Engaged: Three Tips On Finding Brand Appropriate Content To Share

May 8 2015 | Written by : Tom George| 1 |
technology in content marketing

if you have been diligent with your content marketing initiatives and are still not getting the right results, you will have to re-analyze your content strategy. You do have a content marketing strategy in place correct? If not that’s where you must begin. I have been at this for some time, and

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B2B Telemarketing Auto-Dialers: A Boon or Bust?

May 8 2015 | Written by : Dara Lin| 0 |
B2B Telemarketing Auto-Dialers: A Boon or Bust?

  The world of marketing technology is getting bigger as new innovations are introduced. Software companies are churning out new marketing automation systems that keep B2B companies wanting more. Better features and enhanced lead management capabilities comprise much of their criteria for better

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PR Measurement And How It’s Beneficial

May 3 2015 | Written by : Robert Walsh| 1 |
PR Measurement And How It’s Beneficial

PR Measurement is the way you can see how your advertising campaigns are bringing people into your website and what links they are clicking on to get there. It can be difficult to measure this type of activity on your own and you might find you need assistance. Fortunately there are companies that specialize

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Trends likely to rule the mobile marketing strategies in 2015

Apr 30 2015 | Written by : Anshi| 4 |
mobile-marketing_new

It does not come as a surprise that mobile users are increasing at a burgeoning pace. The smartphones are getting cheaper with every passing day and the number of the internet users are also surging ahead at lighting speed. All this is driving the mobile market strategies and the way the businesses

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Reasons Why A Single Marketing Analytics Dashboard Is Essential To Business Success

Apr 29 2015 | Written by : Robert Walsh| 3 |
Marketing-Analytics-

Marketing is essential to any successful business. Having the best product in the world is of no benefit if no one knows about it. The only way that people will find out about a product is to market it. In its simplest form it is telling family and friends or maybe announcing it via a social media site.

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How Live Video Apps Like Periscope Will Revolutionize Digital Marketing

Apr 18 2015 | Written by : Tom George| 0 |

Image Credit: Flickr Anthony Quintano Imagine if you will perhaps the first live celebrity type of endorsement with the real time video app Periscope. Sounds funny right. But perhaps not to far off in the distant future, if it hasn’t already happened. Couldn’t you just see Matthew McConaughey

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Ten Tweetable Nuggets to Invigorate Your Social Media Marketing

Apr 15 2015 | Written by : Karen Repoli| 1 |

  When loading videos, don’t post the YouTube link, upload it directly to Facebook. Facebook favors native videos. Tweet This Using images directly in social media posts increases engagement overall by 56%. Tweet This Use images to take your followers behind the scenes of what happens in your

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