Listen Now: Can’t access the player? Subscribe on iTunes or Stitcher, or subscribe to the RSS feed Welcome to Episode 98 of the Content Marketing Podcast! If you joined us for last week’s podcast, you’ll recall we talked about the most popular — and most misunderstood — story that marketers tell: the customer success story. […]
Welcome to the Content Marketing Topic!
Are you passionate about this topic of interest? Apply now to become an Internet Billboards curator, and share the best content you can find on content marketing from around the web.
You don’t have to spend much time online to realize that much of the content you see the average company post is, for all intents and purposes, little different from what other similar companies post. It sometimes seems as though many of these websites are developed not to set their companies apart from the competition, […]
During a recent discussion regarding website performance I asked, “Have you checked your analytics on your site?” The answer was no. So I suggested a quick review of the website stats to see how this year old site was doing and how we could increase conversions. After finding that the bounce rate was above 79% […]
If you still think that storytelling is just a “nice to have,” a luxury for blue-chip corporations who have resources to spare, you need to meet Rob Morris. In 2004, Morris, a long-time human rights advocate, established Justice for Children International, a nonprofit dedicated to ending child sex trafficking. In its early years, the organization […]
Seeing no new comments or shares on your blog content is like logging into Facebook or LinkedIn and not seeing any new likes or friend requests – it’s depressing. Creating content is difficult but it can be harder to get people to actually read your content. If you’re constantly updating your blog but not having […]
Listen Now: Can’t access the player? Subscribe on iTunes or Stitcher, or subscribe to the RSS feed Welcome to Episode 96 of the Content Marketing Podcast! If you joined us for last week’s podcast, you’ll recall we kicked off our Storytelling 101 series by answering the question “Why Storytelling … and Why Now?” (Need to […]
Ahmedabad, the capital city of the state of Gujrat and the administrative center of the state government is a popular business and commercial destinations. The influx of business establishments led to an increase in population of the city by 40%, which is the indicator of its popularity, not only as a business destination but also […]
Why the future could be a curated Web where relevance is the #1 currency and where you should “curate or die” according to Steve Rosenbaum in Curate this! Source: blog.scoop.it Curate or die. Steve Rosenbaum has a way of presenting things in a manner that is all together inspiring, clear-cut and practical. I just read […]
Listen Now: Can’t access the player? Subscribe on iTunes or Stitcher, or subscribe to the RSS feed Welcome to Episode 95 of the Content Marketing Podcast! If you joined us for last week’s Halloween-themed podcast, you’ll recall we talked about content-killing monsters — what they are and how to avoid them. (Need to get caught […]
These are some staggering numbers on the cost of content marketing these days. Nestle spends about 127,000 dollars per day on their content marketing initiatives. This is an excellent infographic depicting what the break down is. I curated this post from Bryan Kramer’s site. Bryan is the CEO of PureMatter, an award winning global digital […]