Content Marketing

Content marketing is not a one size fits all. You must continually perfect your craft of writing. Providing value and a great user experience should be your first priority when it comes to an effective content marketing strategy. This section will give you the expert content marketing tips you need.

Podcast Episode 124: The 4 Keys to Strong SME Relationships

May 28 2015 | Written by : Rachel Parker| 1 |
The-4-Keys

Listen Now: Can’t access the player? Subscribe on iTunes or Stitcher, or subscribe to the RSS feed Welcome to Episode 124 of the Content Marketing Podcast! If you joined us for last week’s podcast, you’ll recall we discussed how to work with your subject matter experts (SMEs) in a way that won’t

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5 Secrets to Help You Rock SME Interviews

May 26 2015 | Written by : Rachel Parker| 0 |

If we’re going to create quality content that grows our companies’ thought leadership, solid input from our subject matter experts (SMEs) is an absolute must. While some content creators may cringe at the thought of slogging through an interview with these folks, there are ways to get the

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How to Create Content with Subject Matter Experts (SMEs) … Without Losing Your Mind: Podcast

May 21 2015 | Written by : Rachel Parker| 0 |
How to Create Content with Subject Matter Experts (SMEs) … Without Losing Your Mind

Listen Now: Can’t access the player? Subscribe on iTunes or Stitcher, or subscribe to the RSS feed Welcome to Episode 123 of the Content Marketing Podcast! If you joined us for last week’s podcast, you’ll recall we discussed how involving your subject matter experts (SMEs) early on in your content

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How To Curate Content Onto Internet Billboards Using The Press This Tool

May 21 2015 | Written by : Tom George| 1 |
curation

  I would like to give a heart felt thank you for all the great posts from so many wonderful contributors over the years. Internet Billboards continues to grow. I am thankful every day to have an opportunity to collaborate with so many of you. I don’t know about you, but I certainly have more

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How Do I Get Buy-In From Our SMEs? FTQ

May 19 2015 | Written by : Rachel Parker| 1 |
FTQ: How Do I Get Buy-In From Our SMEs?

Every content marketing program needs support from subject matter experts (SMEs) … but how do you get them to buy in? In today’s Frequently Tweeted Question (FTQ), we’ve got 3 proven strategies to help you build solid, successful relationships with SMEs across your organization.

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Edgee New Storytelling, Curation and Creation Site Delivers

May 17 2015 | Written by : Tom George| 1 |
business-and-startup-channel

  Edgee is a new curation, collaborating and storytelling platform that allows you to curate collections using a variety of sources from around the internet. Check out this collection I made on digital marketing and enjoy this article from ZDNet. Enter Berlin based Edgee which aims to be the new

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How Podcasting Can Be an Important Part of Your Marketing Toolbox

May 15 2015 | Written by : Karen Repoli| 1 |
HIT Virtual

What exactly is this thing called “podcasting”? And why would you want to listen to one? If you don’t know what it is, don’t worry – you’re certainly not alone. Podcasting is simply broadcasting a voice recording for an audience to hear. It’s kind of like a radio show, but without all the

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The Secret Sauce in Your Content Planning Process? SME’s

May 14 2015 | Written by : Rachel Parker| 1 |
secret_sauce

Listen Now: Can’t access the player? Subscribe on iTunes or Stitcher, or subscribe to the RSS feed   Welcome to Episode 122 of the Content Marketing Podcast! If you joined us for last week’s podcast, you’ll recall we shared some advice on setting your subject matter experts (SMEs) up for

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The secret to finding the ideal SME is looking for five characteristics — the five parts of the idea SME’s anatomy

May 12 2015 | Written by : Rachel Parker| 0 |

  Subject matter experts (SMEs) play a vital role in any organization’s content marketing program. These wizards serve as our source for the raw material from which we spin our content gold, and our relationships with them are among our most valuable assets.   When many content marketers

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10 Types of Visual Social Media Posts That Get Shared Like Crazy

May 12 2015 | Written by : Tom George| 5 |
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Do you want double your social engagement and get your content shared like crazy? Here are 10 visual social media posts that tend to get shared a lot! Source: www.jeffbullas.com We just recently had a visual work related post do well on LinkedIn, so there is certainly some truth here. And Jeff Bullas

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10 Content Marketing Hacks You Don’t Want to Miss

May 12 2015 | Written by : Tom George| 1 |
10 Content Marketing Hacks You Don’t Want to Miss

Content is an integral aspect of marketing your business and it starts with you – the expert of your industry!   The value of content has been proven time and time again. It is well worth your energy to implement a content strategy.   Don’t believe in the power of content? A quick Twitter

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Making Sense Of Curation In Your Content Strategy Part 1

May 11 2015 | Written by : Tom George| 1 |
Making Sense Of Curation In Your Content Strategy Part 1

Creating really good content can be tough. Creating engaging helpful, or even entertaining content on a schedule, and having to manage the results is challenging to say the least. It is also resource intensive.  Read on to learn some tips on using curation as part of your content strategy. Content

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