Category: Marketing

Why Relationships Are So Important in Link Building

Nov 20 2016 | By: Martha Colli.. | 0 |
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link

While we all know how important link building tactics are in boosting search engine optimization, there seems to be less focus on the strategies involved. This can be a big mistake because a well-defined strategy is invariably more important than a hastily developed

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The Role of a Publicist in your Marketing Campaign

Nov 2 2016 | By: Martha Colli.. | 0 |
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publicist

Today, a publicist is not the same as before the internet. Years ago the role of a publicist was to provide the service of getting your product or business into newspapers, on the radio, and on the television. The campaigns for letting the world know about your

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Ways to Make Online Marketing More Productive

Oct 26 2016 | By: Martha Colli.. | 0 |
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web-design

Online marketing can be tricky, especially if you’re new to it or you’ve been trying to make it work for your business without success. Thankfully, there are some easy ways that you can make your online marketing plans work, as well as ways to make your strategy

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Predictions Indicate Marketing Budgets Will Shift Towards Conversion Optimisation

Oct 24 2016 | By: Luke | 1 |
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Marketing

Photo by FirmBee, CC0 1.0 It is the time of the year to do your books and also think about next year’s budgeting. As far as marketing is concerned, here is your opportunity to be a trend setter and a visionary: funnel your marketing funds away from advertising

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How PR Can Successfully Address the Gender Gap

Oct 3 2016 | By: Luke | 1 |
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PR

Photo by Niuton may, CC BY 2.0 Tim Aldiss writes for Four Broadgate a financial services and higher education public relations (PR) agency. It is a sad fact of life that the gender gap seems to be greater than ever before. The EqualPayPortal found that on average

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Uber Debuts Self-Driving Car Service For Its Passengers in Pittsburgh

Sep 12 2016 | By: Ritesh Patil | 3 |
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uber-self-driving-cars-volvo_dezeen_1704_5

  Popular taxi dispatch system, Uber, has now come up with its autonomous vehicles service in Pittsburgh. Uber is the first company to make use of self-driving technology commercially. The Uber cabs, outfitted with cameras and sensors, will begin conducting

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10 Best Book Marketing Strategies You Must Know To Succeed In 2016

Sep 10 2016 | By: ele gonzalez | 4 |
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improve

I’m constantly amazed by the sheer number of writers who are about to release their first book, or have already released their first book, and have zero marketing in place. Nothing, nada, oftentimes less than zero. They remind me of the college kid who walks

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Is it Worth to Invest in Customer Profiling?

Sep 5 2016 | By: Judy Caroll | 4 |
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Why-Customer-Profiling-Could-be-the-Best-Investment-your-Company-Makes

What is Customer Profiling? You have a business, and chances are, your business offers various products and/or services that cater to different kinds of customers. Now, it’s convenient to just use the blanket marketing plan, the one-size-fits-all approach, where

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How a great hospitality marketing agency can help increase hotel bookings and profits

Sep 2 2016 | By: Fergus Brand.. | 6 |
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A hotel business can only be successful if it finds the best way to get ahead through a solid marketing strategy. The diligent workers at World Hotel Marketing are great at sharing their advice and expert knowledge to propel a firm to the top. An amazing hospitality

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[Infographics] – Marketing Your Small Business in UAE

Sep 2 2016 | By: Saher Naseem | 17 |
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– Marketing Your Small Business in UAE"]
Marketing your small business in UAE

We are upgrading ourselves constantly be it with our educational approach or the strategy we devise. The World is changing and so do businesses. Today entrepreneurship is equally embraced. Gone the time when people were afraid of setting startups and building businesses

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Why Content is ‘the New Black’ in SEO

Sep 1 2016 | By: Shariq Toor | 2 |
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Office desk table with pen and pencil

So, what does that mean exactly? Why is content the new black? And, what does that have to do with search engine optimization (SEO)? Such a distinctive phrase as the new black first surfaced in the world of fashion, but was bound to work its way deeper into our

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This is What Decides The Success of a Taxi Dispatch App!

Sep 1 2016 | By: Ritesh Patil | 3 |
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success with taxi app

In today’s fast-paced era, the taxi service businesses are gaining popularity as they are proving themselves to be useful as well as comfortable and satisfy our daily commuting needs at the touch of a button thus relieving us of the trouble of waiting for other

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Hospitals To Merge With Uber Services For Hassle-Free Transportation of Patients

Aug 31 2016 | By: Ritesh Patil | 11 |
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Untitled

Technology has transformed lifestyles massively in all aspects of human lifestyle. It has made us dependent on itself such that it gets irresistible. Digitization and modern technology are undoubtedly making us advanced but the most essential feature of it should

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Corporate Event Checklist: How to Make your Event Run Smoothly

Aug 30 2016 | By: James Timpso.. | 6 |
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Corporate Events

If you are planning a corporate event it’s vital you carry out extensive planning and preparation to ensure the day is a success. Getting Feedback One important aspect of a corporate event is getting your visitors to give you immediate feedback. A video booth

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12 Blogging Mistakes Made By Beginner Bloggers

Aug 29 2016 | By: ele gonzalez | 19 |
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Top Tips from Blogging Experts for Beginners

I’ve heard blogging referred to a couple of times recently as a mixture between an art and a science. If this is true (and I think it is), there’s no ‘right way’ to approach blogging if you want to be successful. There are plenty of people who’ve done

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9 Tools to Make an Outstanding Promotional Campaign for Small Business

Aug 28 2016 | By: Malia Keirse.. | 15 |
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9 Tools to Make an Outstanding Promotional Campaign for Small Business

The right promotional campaign strategies create the difference between a successful business and one that is struggling to come up.  Unfortunately, many small businesses struggle with other tactics that do not bring much in the bid to clock in an extra coin. A

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The Best Marketing Gimmicks for Internet Service Providers

Aug 25 2016 | By: Barbara Mcki.. | 5 |
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Creative-Marketing-Gimmicks-for-Internet-Service-Provider (1)

“We’ll give in to your Need for Speed” Would this do for an ISP marketing slogan? In today’s cutthroat internet business, ISPs need to act more proactively in creating the best marketing gimmicks that sell. Providing customers with a mere basic internet

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B2B Marketing On Facebook – Does It Work? – Interview w/ Guru Jon Loomer

Aug 23 2016 | By: David Reimhe.. | 17 |
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B2B Marketing - Facebook

  I always love having Jon Loomer on a podcast, not only can listeners learn so much, but my team and I always get so much out of our conversations.  JonLoomer.com was recognized as one of Social Media Examiner’s Top 10 Social Media Blogs of 2013, 2014

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A Match Made in Marketing Heaven: Marrying Inbound And Outbound Strategies

Aug 23 2016 | By: Judy Caroll | 11 |
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inbound and outbound marketing

I read an article that tried to differentiate Inbound Marketing from Outbound Marketing by oversimplifying it to this definition, which I paraphrase: Outbound is for those with money; Inbound is for those with brains. Yet, more than a handful articles have this

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Know about Significance of Branding and Services Offered by Branding Companies in Singapore

Aug 22 2016 | By: Kea Jones | 9 |
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Branding

When your firm gets a brand identity, a lot of things become easier. It becomes easier for you to market your products and services. The branding itself becomes a source of marketing. As a matter of the fact, branding is one of the ways to beat recession. In Singapore

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