When I started saying that Facebook was not the right place for businesses to promote themselves, many people laughed at me. Now, almost four years later, the jibe is over. Most brands have stopped smiling because they are finally realizing that Facebook has never been about them in the first place. It has always been […]
These are the recent articles that have been curated on Internet Billboards by Cendrine Marrouat. Be sure to check back soon to see what she will curate next. You can view her social media profiles from any post. Read her bio here to learn more about her.
About Cendrine Marrouat
Cendrine Marrouat is a journalist, blogger, content curator, and author located in Canada. She is the founder of Creative Ramblings, a social media blog focusing on entrepreneurs and small businesses, and teaches classes on social media 101.
Her latest release, "The Little Big eBook on Blogging: 40 Traffic Generation Tips," is a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs.
This article is a very interesting case study on failure and how easily we can to fall prey to it. As Jim Connelly states, failure and success do not happen at one particular point in the life of a business. They are both gradual processes, triggered by every small decisions we make. “Keeping costs down […]
One thing KLM truly rocks at, is customer service. The company understands that there is no business without customers. The social media team gets the job done 24/7 on Twitter and Facebook, and fully embraces social listening. This interview conducted by Jan Rezab, the CEO and Co-founder of Socialbakers, is a gem. My favorite part […]
I often have to wring my fingers to avoid typing something mean in response to the huge number of hateful articles on Google+. “I tried it, it sucked. It’s a desert island. No one engages.” Well, the problem is that a lot of people use all social networks the Facebook way. They do not take […]
In this day and age, it is not enough to write good content. There is so much competition out there, that your stuff will quickly get lost in the sea of published posts. Creating viral articles is not an easy feat. Of course, if you have written a powerful headline, you are already on […]
Many brands act with a sense of entitlement, thinking that nothing they do or say will be used against them. Fortunately, when it comes to social media, they are forced to learn that audiences are the ones who will make or break them. This article is chapter 19 of my upcoming book. I welcome your […]
Whether we want it or not, brands play an important part in our purchasing decisions. Take the example of world-renowned street artist Bansky. He decided to sell his art unbranded on a street stall in New York. He made a meagre $420 on that day. Had he used his name, his pieces would have sold […]
If you use Gmail as your email provider, chances that you will not know some of the functionalities in this list: Attachments Stars Multiple email addresses To-do lists Keyboard shortcuts Advanced shortcuts Account switching Faster loading Backing up messages For example, I had never heard of #3: “If you want to have multiple versions of […]
I find most of my inspiration for articles from emails I receive. This post is no exception. There is a lot to be said about companies that still focus on numbers and ROI rather than audiences. But a little reality check always goes a long way. Social media is a formidable platform. However it is […]
Whether you are looking for an easy way to add people to circles from ripples, mute posts, change your photo settings, or disable comments and reshares before publication, you will find answers in Martin Shervington’s article. What I really like about his list is the fact that all the tips are presented as GIFs — […]
You will not find many business articles dealing with the questioning method. I have used it successfully with many of my clients. My goal as a social media coach is to help people develop a strategy that works best for their specific situations. I achieve that not only by sharing actionable tips, but also by […]
When Google makes announcements, they are usually major. Today was no exception. With 18 new features added to Hangouts and Photos, as well as the introduction of vanity URLs, Google+ is officially making history. According to you, what’s next? Google+ Hangouts and Photos get major overhaul, vanity URLs arrive | Social Media Slant.
Graph Search have been a bone of contention for regular users ever since it was introduced earlier this year. Facebook keeps working around its internal search engine to make more and more things discoverable, including public posts. The company recently got rid of the “Who can look up your Timeline by name?” setting and […]
This article is more than a year old, but as far as I know, all the tools in the list are still available. Kay Tan did a great job with his roundup. I have tried most of the services and find them all quite useful. 20+ Tools to Create Your Own Infographics.
According to Aaron Perlut, the answer is yes. “If Bud Light Platinum is sharing a simple picture of a beer and it’s then getting shared or liked 50-100 percent better than a link to a promotion, I’d suggest we consider Leonardo da Vinci who said ‘simplicity is the ultimate sophistication’ when thinking about pleasing our […]