“Thank you” cards might seem like an automatic process to some companies, even if they rely on sentiments already written on the card’s insides. For some companies sending to their most loyal customers or to their best employees, the professionally written verse in the card is enough for recognition. But should you take a little time to write a personal note in a card to the most loyal people who’ve made you and your company a major success?
Those who find success in anything don’t always stop and think about where they came from and how it happened. It’s usually the result of many different people making a company or an individual a success. Why do you think so many celebrities ramble off a list of people to thank when they win awards? They frequently have so many to thank that they get frustrated in forgetting names while on stage.
In a company, it can be the same way when you want to recognize everyone who’s made your company what it is. Only you know the people who put in the most work to get you there. In that regard, when you send a “thank you” card to those people, what kind of personal message should you write in the card with your own hand?
Personal Messages to Your Loyal Customers
Here at Hammond Greeting and Promotions, we provide excellent quality “thank you” cards that are suitable to send to anybody. Inside, you’ll see excellently composed verses from writers, though plenty of space for you to write your own message when it’s necessary. When sending to your most loyal customers, why not write a handwritten note thanking them for their continued business? By writing in their first names, you’ve already set a level of personalization that every customer is going to appreciate coming from the CEO.
If you have a personal anecdote or flattering thing to say to them, don’t hesitate to write it in there beyond the usual thanks. Just be sure your writing is legible so the customer can read it and not mistake certain words for something else.
Writing Personal Notes to Employees
Many of your employees who’ve been with you since the beginning will have taken a major part in making your company successful. It doesn’t hurt to include personal messages to them in your “thank you” card. Again, having references to something flattering or about appreciating their hard work will always be remembered by them. Even if you haven’t talked with them face to face (something you should change), a handwritten note from the boss is going to tell them that you’re conscientious in every way. This in turn gives them confidence to stay on for more years to take your company to the next level.
Visit us here at Hammond Greeting and Promotions to see our complete inventory of “thank you” cards. With our great rates buying in bulk, you’ll have more than enough cards available for a long time ahead when you need to perpetually thank those who take you to better places.
Whitney Hammond is President of hammond.com and got his start in the greeting card business at the ripe old age of eight, selling holiday cards off the back of Boys’ Life magazine to friends and family. The little tike was hoping to sell enough cards to qualify for the neat prizes featured on the magazine’s back cover.
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