This statement can be found in Kristi Hines’ excellent article on how to build authority through blogging and Google Plus.
We are entering an era of context. Search is no longer just about keywords; it is now about ideas.
Creating content that matters has never been more important. Quality is finally going to be rewarded!
Google Plus authorship and author rank are hot topics in the content marketing world. At last year’s Pubcon, Matt Cutts said that Google would be working towards authorship only for high quality authors (hear it here). This means that it isn’t just about the markup anymore – your author reputation must be high quality to count. In this post, we’re going to look at what it takes to build a quality authorship profile for yourself, and how to get writers with quality authorship profiles to write for your blog so you can have results like these in search.
On March 6, 2012, Cendrine released The Little Big eBook on Blogging: 40 Traffic Generation Tips, a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs. She is currently working on an eBook on social media strategies.
Latest posts by Cendrine Marrouat (see all)
- Tips and resources to understand and use Google Authorship - February 26, 2014
- Should I use social media to sell my products? - February 25, 2014
- This Man’s $600,000 Facebook Disaster Is A Warning For All Small Businesses - February 23, 2014