Dec 4, 2013

Apple Buys Topsy A Twitter Analytics And Curation Platform
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Written by : Tom George| 0 | Business, Twitter

Topsy_12_5_2013

There is a free trial on Topsy Pro and a free version you can use to get relevant up to date information from Twitter on whatever popular search word or phrase you wish to search for. Topsy is a powerful Twitter analytics and curation site. Apple did well to acquire the company. There are numerous ways Apple can benefit from scooping up Topsy.

I did a search on curation and found 1,649 tweets in the last two days. It has a Topsy Sentiment score of 79, seems good.

There are many interesting articles about the purchase, I like this one from the New York Times.

 

SAN FRANCISCO — Apple is not known for being social — rather, it is known for being buttoned up about everything it does. But on Monday, the company confirmed that it had bought Topsy Labs, a research company that could help Apple better understand what people are talking about on social media networks like Twitter.

Via http://www.nytimes.com/2013/12/03/technology/apple-buys-topsy-a-social-media-analytics-firm.html

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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.
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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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