Nov 29, 2013

Embracing feedback as a specialty: KLM and customer care
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customer care

One thing KLM truly rocks at, is customer service. The company understands that there is no business without customers. The social media team gets the job done 24/7 on Twitter and Facebook, and fully embraces social listening.

This interview conducted by Jan Rezab, the CEO and Co-founder of Socialbakers, is a gem. My favorite part is when one of the interviewees talks about paying attention to negative feedback: “Look at it as a chance to be allied with the customers.”

“Embracing Feedback”: Advice on Social Care from KLM | Social Media Statistics & Metrics | Socialbakers.

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Cendrine Marrouat

Cendrine Marrouat is a social media journalist, blogger, coach, curator, and author living in Canada. She is also the founder of Social Media Slant , a blog focusing on social media tips, tools, stats, and news for small businesses and solo-entrepreneurs.

On March 6, 2012, Cendrine released The Little Big eBook on Blogging: 40 Traffic Generation Tips, a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs. She is currently working on an eBook on social media strategies.
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The Little Big eBook on Blogging: 40 Traffic Generation Tips
An interesting fun read.

A comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs.


Content Curator

Cendrine Marrouat

Cendrine Marrouat is a social media journalist, blogger, coach, curator, and author living in Canada. She is also the founder of Social Media Slant , a blog focusing on social media tips, tools, stats, and news for small businesses and solo-entrepreneurs. On March 6, 2012, Cendrine released The Little Big eBook on Blogging: 40 Traffic Generation Tips, a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs. She is currently working on an eBook on social media strategies.

More Curations by Cendrine