Nov 6, 2013

The Ultimate Newbie Blogging Guide: What The Experts Don’t Tell You!
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“We want to start a blog.”

“OK, great. Why?”

“Umm, ’cause it’s good for SEO and … um, our competitor has one … and …”

It’s distressing how often I have this conversation with clients and prospects. The reason most blogs fail (and most do) is that the blogger (individual or organization) failed to answer some key questions before getting started.

Fortunately, Heidi Cohen has listed all those questions in her Ultimate Newbie Blogging Guide: What The Experts Don’t Tell You!

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Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.
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Content Marketing Podcast
A Great Resource on Content Marketing!

Content marketing isn't just a buzzword—it’s the key to reaching today’s sophisticated consumer.

“Content doesn't interrupt, it attracts. And it is attracting advertisers in droves.”Advertising Age, 2/27/12


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Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.

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