It has a big database of websites and other internet documents and is fantastic at letting you find what you are looking for within it. It spends a lot of money crawling the web and on developing sophisticated algorithms that make your searches more and more relevant. It also makes a lot of money from selling advertising on those searches.
If you check out the company website, Google’s mission is to “organize the world’s information and make it universally accessible and useful.”
And then I read “In the Plex” by Steven Levy.
This is a really great book and provides amazing insight into how Google was founded, how it works internally and even covers many of the problems it has had (China, Social Networking, etc). But the most amazing realisation I had from reading it was that Google is not a search company.. Google is an Artificial Intelligence Company. Search is just a means to an end.
The Google founders were always interested in how technology (algorithms) could augment human life – and then they got distracted by building a search engine. Or did they?
Read the full article at Google is an Artificial Intelligence Company
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