It is not hard to see why social media sites are becoming more popular in terms of marketing by the day. They are a great way to multiply your reach and get in front of people who you wouldn’t have otherwise discovered. But that’s all of the usual bla-bla on the topic…
Anyway. As important as they are, Twitter, Facebook, Pinterest and you name it have one problem in common that is affecting pretty much every blogger and marketer out there.
Keep reading to find out what the problem consists of and how to tackle it so that you can be able to keep social media results high and keep content rolling in at the same time:
The Bad Side of Social Media
Bad side… what is that bad side Daniel? I’m getting some retweets, some likes and a couple of repins, why is that bad?
If you are able to do all of this, then you obviously know a thing or two about getting people to listen and engage (see “Social Media Success Myths“). From another perspective though, how much time do those tasks cost? Automation here and there helps but the human factor is also important. You have to be there, you need to reply, you need to discuss!
As important as this is for promotion purposes, you first need to have something solid to promote. And sharing the same old stuff doesn’t work. You constantly need to be able to bring something new to the table.
See where I am going? Producing content on frequent enough basis is what actually matters.
Social Media vs Blogging
There’s a real war going on between the two and you might not even be noticing it. It’s right before you. It is the moment when you chose to check out if someone retweeted your latest tweet instead of deciding to put up a couple of sentences for your next article.
And of course once or twice isn’t a big deal, is it? But think about it, once or twice here, once or twice there and you got an hour behind your back.
In the end it turns out you need to choose – blogging or social media…
No, not at all! What you need might just be a couple of tips…
Rebekah believes that social media has transformative powers when it is used correctly and integrated in to a strategic marketing plan.
Rebekah manages social media on a daily basis and is eager to help you STOP those time sucking activities and maximize, prioritize and monetize your online efforts!
Latest posts by Rebekah Radice (see all)
- Social Media Success – Five Key Numbers to Watch [Infographic] - September 8, 2013
- Social Media and Blogging: 4 Ways to Maintain Both and Gain Momentum - September 7, 2013
- 7 Point Checklist to Dominate Your Personal Brand Using Google Plus - September 6, 2013