An interesting post from Sté Kerwer from Dukeo titled Curb Your Blogging Frustration in 8 Steps. Dukeo has some excellent content and this is certainly one of those pieces.
Blogging can be difficult. It requires a focus and a dedication to the craft, and there is no guarantee you will build an audience.
Content marketing, which is also a very hot online commodity right now, focuses on creating invaluable information for your users.
What you need to do is create dynamite content that people would be willing to actually pay for. If you are able to do this, you will be successful.
From the article.
You can make excuses all day long but excuses don’t get to the root of the problem and solve it. It’s like the old “The dog ate my homework” excuse. The excuse only explains what happened to your homework. It doesn’t explain how it happened and it doesn’t say anything about how you’re going to prevent the same thing from happening in the future.
Instead of making excuses, look for reasons. Why did they dog eat your homework? Because you smudged it with pizza sauce and left it lying on the table. How are you going to prevent it from happening in the future? You’re going to put it in your backpack and hang it on the hook where the dog can’t reach it.
And excuse answers the question “How?” A reason answers the question “Why” and provides solutions to the problem.
Read the rest of Ste’s article here;
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