A University of California study into ‘buzz marketing’ offered some interesting insights into what it takes to create that all important buzz around your content.
Getting your video content seen by the right people is not simply a matter of creating and publishing. It is also about connecting the content with the right people that can help your content reach your target market.
The report highlighted the importance of selecting the right ‘seeds’ in order to get your video shared. In fact, choosing the right people to seed your video is supposedly more important than the quality of the video itself. This is why a video seeding strategy is incredibly important.
Tags: video seeding
When not working Joel enjoys hiking, climbing, snowboarding, reading, films and music. Also very keen on good food and drink - living in Japan much of the time helps in that respect.
Latest posts by Joel Chudleigh (see all)
- Interview with Shawne Duperon on Effective Communication on Video - August 29, 2013
- How to identify influencers to promote your online videos - August 29, 2013
- Why the Use of Video in News Websites is Increasing - August 29, 2013