I love this article and the basic breakdown of how we should be marketing online! You can’t just build a shiny new website and have it go live and expect to be found anymore!
SEO: Are you using SEO? If you aren’t the likelihood is that you are not being found in the crowded space of the internet. Especially if you are using Google, SEO is your friend!
Content Marketing: You mean you have to teach your customers as well? Yep, it is the best way to earn trust with your customers. Help them learn about your product, or WANT to learn more about your product and why they need it!
Social Media: I love the question I get a lot from clients ” Why do I have to be on social media?” My answer is always, you don;t have to be on social, but I bet your competitor is and he is getting tweeted or facebooked and you aren’t. So who will end up getting the business?
What do you think about this article? Yea or Nay?