Airlines & Airports , CBS News , Travel News — on August 12, 2013 8:23 am
United, Delta, American and now JetBlue are competing for travel dollars, but not those of the average coach traveler who flies once or twice a year. Instead, the major U.S. airlines are revamping seats and service to draw in a specific kind of passenger: the premium traveler.
Those travelers will soon be able to fly in JetBlue’s new lie-flat seats between Los Angeles/San Francisco and New York. Meanwhile, leg room on coach planes is declining . Currently, coach seats offer between 31-33 inches of leg room.
Why is the focus shifting away from the largest populations of travelers, the coach traveler? Business and First Class seats offer a significantly higher profit margin or yield for an airline. In fact, if they fill the first-class section of the airplane with paying customers, coach can be […]
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