Jul 25, 2013

4 Tips to Spruce Up Your Marketing Image
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Sunshine, lazy days spent at the ballpark and ice cream, lots of ice cream.

All things I think of when summertime rolls around.

While much of summer might be spent outdoors, taking the time to spruce up your marketing image both offline and online can be a simple way to infuse new life into your personal brand!

Spruce Up Your Marketing Image

1. Clean Up Your Email Marketing

  • Freshen up your email marketing by asking yourself a few questions:
  • Does the design match your personal brand look, feel and overall style?
  • Have you added all of your contact information, including social networks to each email?
  • Is your email permission-based?  Make sure you have a preexisting business relationship and/or affirmative consent before ever hitting send.
  • Is your email personalized with the recipient’s first name, last name or both, if appropriate?
  • Is your email copy clear and concise?
  • Is there a call to action?
  • Does your copy create a sense of urgency?
  • Do you have measures in place to ensure you consistently send email messages to your subscribers?

Read the rest of it here: 4 Tips to Spruce Up Your Marketing Image.

 

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Rebekah Radice

Rebekah is a social media strategist, content developer and trainer that has been actively involved in the Real Estate and Mortgage Industries for over 18 years.

Rebekah believes that social media has transformative powers when it is used correctly and integrated in to a strategic marketing plan.

Rebekah manages social media on a daily basis and is eager to help you STOP those time sucking activities and maximize, prioritize and monetize your online efforts!
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  • You’re right, Rebekah, sprucing up your marketing image for the summer is considered a fresh “cleansing” under the heat. During summer time people start to adjust their lifestyle in accordance to the season, and it also applies to your business marketing. In this sense it means preparing your business for something that people look forward to feel that summery vibe.

    • Rebekah Radice

      Exactly @bsummers:disqus! Summer makes us feel good and that should be displayed in our marketing. We hear a lot of people talking about Spring cleaning, but Summer is just as important. Never a bad time to spruce things up! 🙂


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Rebekah Radice

Rebekah is a social media strategist, content developer and trainer that has been actively involved in the Real Estate and Mortgage Industries for over 18 years. Rebekah believes that social media has transformative powers when it is used correctly and integrated in to a strategic marketing plan. Rebekah manages social media on a daily basis and is eager to help you STOP those time sucking activities and maximize, prioritize and monetize your online efforts!

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