Sometime back, I was pondering on what would make my readers come back. And the clear answer was ‘writing irresistible content’.
You know the Harry Potter series? Didn’t JK Rowling make you come back to read each book, over and over? What did she do that others found difficult?
And the answer again lies in ‘writing irresistible content’. Her story always captured your imagination and that’s what we all writers need to do.
3 Steps to Write Irresistible Content
I see people write and share content on blogs, that are all over the place. This way you’re doing a great disservice to your readers. They are not really sure about your forte and cannot make up their mind on why they should be visiting your blog. Unless you’re writing for a publication that spans multiple subject, do not go beyond the scope of your blog.
What to do?
a. Identify your forte
b. Share useful information about that subject
c. Do not dilute information
These steps will tell the world that you know the subject pretty well and thus write ‘irresistible content’. Who knows, tomorrow you might be known as a thought leader and could be setting trends for the subject.
Also, you should mix content. Get infographics or even interesting videos for your content.
Rebekah believes that social media has transformative powers when it is used correctly and integrated in to a strategic marketing plan.
Rebekah manages social media on a daily basis and is eager to help you STOP those time sucking activities and maximize, prioritize and monetize your online efforts!
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