Blog post titles are powerful. They are the point of contact between content and reader, meaning the level of effectiveness of your title will determine whether the reader clicks or moves on to the next best thing.
To grab attention and persuade the reader to hang around your blog for a while, you need to create a deliciously irresistible blog post title.
As a marketer, especially one taking advantage of social media, you need to understand that as much as the content is important, it is nothing without a title that will attract readers. Below are five simple ways to effectively market your content through clickable titles, but first, let’s take a look at why spending time crafting the perfect title matters.
Why Your Title Matters
Think of your title as the front entrance sign to your business. Do you want a flashy sign that drives traffic to your blog or a lackluster sign that encourages those who might have been interested to keep on moving? I can’t imagine the jury is out on this one.
To maximize blog traffic, you need to not only write alluring and persuasive blog titles to entice readers to click on your post, but also keyword rich titles that will give search engines the ability to find you.
So what exactly does that mean?
Rebekah believes that social media has transformative powers when it is used correctly and integrated in to a strategic marketing plan.
Rebekah manages social media on a daily basis and is eager to help you STOP those time sucking activities and maximize, prioritize and monetize your online efforts!
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