Jun 23, 2013

The humanisation of SEO
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Until a few years ago it was possible to win at SEO through taking a relatively robotic and technical approach to website optimisation and to then build links en masse through largely automated/outsourced or at least templated processes.

There was often little love in this process apart from the love of finding and implementing new techniques but it was a far cry from building a brand and business that you could be truly proud of. I am not saying that the two did not often go together, as they did, but rather that it was not necessary for them to fit together.

Many SEO’s have concentrated on creating great content for many years but that alone has never been enough to guarantee success.

via The humanisation of SEO.

Joel Chudleigh

A Digital Marketer with a strong interest in the ability of the internet to connect like minded people regardless of physical location. Founder of Deep Footprints which is a Digital Marketing Agency specialising in helping SMB's to succeed. Our strengths include PPC, SEO, Email Marketing and Social Media Marketing.
When not working Joel enjoys hiking, climbing, snowboarding, reading, films and music. Also very keen on good food and drink - living in Japan much of the time helps in that respect.
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Joel Chudleigh

A Digital Marketer with a strong interest in the ability of the internet to connect like minded people regardless of physical location. Founder of Deep Footprints which is a Digital Marketing Agency specialising in helping SMB's to succeed. Our strengths include PPC, SEO, Email Marketing and Social Media Marketing. When not working Joel enjoys hiking, climbing, snowboarding, reading, films and music. Also very keen on good food and drink - living in Japan much of the time helps in that respect.

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