Content Marketing: How to Capitalize on Breaking News and Trending Topics | Heidi Cohen

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Excellent guest post from David Meerman Scott, author of Real Time Marketing and PR, on Heidi Cohen’s blog presenting best practices for newsjacking:

Content Marketing: How to Capitalize on Breaking News and Trending Topics | Heidi Cohen.

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Rachel Parker, Founder and CEO of Resonance Content Marketing, brings a track record of success in brand messaging to her work with forward-thinking businesses of all sizes.

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