Jun 13, 2013

Content Marketing Podcast Episode 23: Tony Wright on “Should Your Brand Take a Stand?”

Written by : Rachel Parker| 0 |

Is taking a stand on political or social issues good for business?

That’s the topic of a new white paper from the digital marketing agency Wright IMC, and in Episode 23 of the Content Marketing Podcast, we get the answer from Tony Wright himself.

Give it a listen at Content Marketing Podcast Episode 23: Tony Wright on “Should Your Brand Take a Stand?”.

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Content Marketing Podcast
A Great Resource on Content Marketing!

Content marketing isn't just a buzzword—it’s the key to reaching today’s sophisticated consumer.

“Content doesn't interrupt, it attracts. And it is attracting advertisers in droves.”Advertising Age, 2/27/12


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Content Curator

Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.

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Business, Content Marketing