Jun 8, 2013

What is Blippar Augmented Reality App?
Share

Written by : Tom George| 0 | Mobile, Technology

Blippar is the world’s leading visual discovery application/platform and an exciting new content medium to empower brands and media owners to better engage with consumers. Blippar transforms physical images into interactive experiences that consumers proactively request and pull directly to their mobile devices. See demo videos here.

In our first year since launch, Blippar has won numerous awards for best-of-breed tech and a savvy, marketing-led approach and have worked with many of the world’s leading brands including L’Oreal, Budweiser, Nestle, Unilever, Sony, Nike, Clinique, Dominos and many more.

Blippar’s Single Platform & Verb to Blipp’

Blippar is a single lens to unlock the static world around us through the powerful use of the fun new verb to ‘blipp’. No one wants a different app for every magazine they read, every beer they drink and every store they shop at. For this new consumer behavior using a singe platform and verb (to blipp) makes perfect sense and builds a cumulative, excitable audience who can be proactively marketed to across media owner titles and high-profile brand campaigns.

Read the rest of the article here;

via What is Blippar Augmented Reality App?.

Enhanced by Zemanta

Tags: , , , , , , ,

Follow Me!

Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.
Follow Me!
0

Content Curator

Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

More Curations by Tom