Is using high keyword density really important? Short answer is yes, long answer is yes, but watch what you are using for your keywords!
In this article from BloggingPro, the author describes why it is important to use SEO in articles that you write for your website. The problem is, most website authors are using the same word over and over which in turn makes the website look like it is stuffed with spam! Yuck!
When writing articles, think about your key SEO words. Use them, but now try to think of other words that go in conjunction with your key SEO words. Readers do not want to see the same word used over and over again, so spice it up a little!
What do you use to spice up your key SEO phrases?