May 30, 2013

Content Marketing Podcast Episode 21: Why Content Marketing Works Part 6: Scarcity
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What does a little game I play with my dogs have to do with the psychology of influence? Find out in today’s episode of the Content Marketing Podcast, where we wrap up our series “Why Content Marketing Works” by discussing the principle of scarcity.

Give it a listen at Content Marketing Podcast Episode 21: Why Content Marketing Works Part 6: Scarcity.

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Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.
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Content Marketing Podcast
A Great Resource on Content Marketing!

Content marketing isn't just a buzzword—it’s the key to reaching today’s sophisticated consumer.

“Content doesn't interrupt, it attracts. And it is attracting advertisers in droves.”Advertising Age, 2/27/12


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Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.

More Curations by Rachel