May 13, 2013
Content marketing (at least, as we understand it today) is still relatively new … and with all new concepts, it has more than its share of misconceptions out there. Check out Jeff Bullas’ latest blog post for a rundown of the 12 biggest misconceptions and what makes them inaccurate:
12 Common Misconceptions about Content Marketing | Jeffbullas’s Blog.
More Curations by Rachel
A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.