You really have to hand it to Mark Zuckerberg, I mean right! Home is perhaps a brilliant stroke. Essentially what it does is turn phones into Facebook phones. This is a nice interview Wired conducted with him.
From the interview…Mark.
I believe the question asked here was, Why not just build a phone?
I’ve always been very clear that I don’t think that’s the right strategy. We’re a community of a billion-plus people, and the best-selling phones—apart from the iPhone—can sell 10, 20 million. If we did build a phone, we’d only reach 1 or 2 percent of our users. That doesn’t do anything awesome for us. We wanted to turn as many phones as possible into “Facebook phones.” That’s what Facebook Home is.
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