Mar 30, 2013

Rock Social Media in 30 Minutes a Day
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It’s no surprise that social media takes up a larger part of a marketer’s day than it did even a year ago. The addition of social networks your company needs to have a presence on and keep updated is growing out of control, leaving many marketers drowning in the increased time and investment required.

However, the massive amount of time marketers are dedicating to social media these days is no indication that they are doing it right. In fact, I would bet that in most cases the more time a marketer spends on social media, the less likely they are to actually have a strategy at all. Many marketers don’t know how to tackle the mountain that is social media and wind up wasting a lot of time haphazardly updating and monitoring their social presence.

A winning social media strategy is all about working smarter, not harder. Unless you are an enterprise level company, all you need to truly rock your social media is 30 minutes a day. With automation tools like Pardot to take care of many of the time consuming and repetitive tasks, all that you need is a well defined daily plan and some self discipline.

We’ve put together the following infographic to help you determine which tasks are most important, and how much time you should ideally be dedicating to each of your social channels. Your strategy will likely differ (and should!) slightly from the infographic below, but the import thing is to identify your key channels, plan for a set number of tasks, and allot yourself a set period of time and stick to it!

Let’s take a look:

via Rock Social Media in 30 Minutes a Day [INFOGRAPHIC] | Marketing Automation – Pardot.

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Rebekah Radice

Rebekah is a social media strategist, content developer and trainer that has been actively involved in the Real Estate and Mortgage Industries for over 18 years.

Rebekah believes that social media has transformative powers when it is used correctly and integrated in to a strategic marketing plan.

Rebekah manages social media on a daily basis and is eager to help you STOP those time sucking activities and maximize, prioritize and monetize your online efforts!
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Rebekah Radice

Rebekah is a social media strategist, content developer and trainer that has been actively involved in the Real Estate and Mortgage Industries for over 18 years. Rebekah believes that social media has transformative powers when it is used correctly and integrated in to a strategic marketing plan. Rebekah manages social media on a daily basis and is eager to help you STOP those time sucking activities and maximize, prioritize and monetize your online efforts!

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