Mar 14, 2013

Content Marketing Podcast Episode 10: Dealing with “The Crap Factor”
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If you’ve been following conversations around content marketing lately, you may have heard some concerns over what has come to be known as “The Crap Factor”: a deluge of low-quality content published by wanna-be content marketers.

Should we be concerned? And if so, what can or should we do about it?

Listen to our take on this issue at Podcast Episode 010: Dealing with “The Crap Factor”.

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Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.
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Content Marketing Podcast
A Great Resource on Content Marketing!

Content marketing isn't just a buzzword—it’s the key to reaching today’s sophisticated consumer.

“Content doesn't interrupt, it attracts. And it is attracting advertisers in droves.”Advertising Age, 2/27/12


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Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.

More Curations by Rachel