Mar 12, 2013

Big Changes Coming to Facebook … Yes, Again
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(This post originally appeared on the Resonance Content Marketing blog.)

Last week, Facebook announced some major changes to the News Feed—the list of updates you see when you log on. In true Facebook fashion, they’ll be rolling out the new design slowly over the next few weeks; if you’d like to get it early, you can sign up for the waiting list.

This will be a pretty major update involving three key changes:

Stronger Visuals

It’s no secret that images and video rule on the social Web these days, and Facebook is adapting by making visual posts more prominent:

Facebook News Feed Images

More Control Over the Feed

Facebook has been trying to match Google+’s customizable experience for a year and a half now … and now it looks like they’re finally getting serious about it. Very soon, you’ll be able to streamline your feed to show you:

All Friends: A feed that shows you everything your friends are sharing
Photos: A feed with nothing but photos from your friends and the Pages you like
Music: A feed with posts about the music you listen to
Following: A feed with the latest news from the Pages you like and the people you follow

Screen Shot 2013-03-06 at 3.58.40 PM (2)

Consistent Mobile Experience

Finally, the redesign will standardize the Facebook look on tablets and smartphones to provide a more consistent user experience:

devices (2)

Want to Learn More?

Facebook on Mobile DevicesOn Thursday, March 14, Shelley Roth of Springboard Social Media is hosting an Emergency Webinar: How to Prepare your Business for the New Facebook Timeline.

Join her to find out more about the News Feed changes and the new Graph Search … and how we marketers can get ready for it all.

Registration is just $10 but only 20 slots are available. To learn more and to reserve your spot, visit http://bit.ly/fbtimelinechgs today.


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About the Author

Rachel ParkerA self-described “marketing nerd,” Rachel Parker, Owner and Chief Content Strategist of Resonance, works with businesses of all sizes to help them meet the challenge of connecting with today’s hard-to-reach customer.

Rachel has made Resonance the “one stop shop” for companies looking to get more out of their content marketing efforts. She’s also a sought-after speaker and has presented to many of Houston’s major business and marketing organizations. Contact Rachel about speaking to your group or business.



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Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.
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Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.

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