Mar 4, 2013

Working with Influencers
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Written by : Debra Simpson| 0 | Social Media
Klout Knows Who My Facebook and Twitter Friend...

Klout Knows Who My Facebook and Twitter Friends Are (Photo credit: Thomas Hawk)

Influencers, who are they? You can find influencers at Klout, Kred, Brandify and PeerIndex. They are highly active in social media. You’ll find them on Facebook, LinkedIn and Twitter. They are brand evangelists, helping move a particular brand’s message forward.

These are people who can help your business by spreading the word about you and your services. So how do you work with major brand influencers? In the post, Are You Targeting the Wrong Social Influencers? 3 Mistakes Brands are Making, by Allison Boyer (writer for Blog World), owner of Blog Zombies, you’ll learn how to avoid the three mistakes.

One of the points I take to heart is to check out your social influencer and their behavior online. You don’t want someone promoting your brand who may also be promoting a product or brand that’s not in alliance with your brand. You also want to watch out for an influencer who is only about the money. They are the ones who will compromise your brand very quickly. No one likes the “anything for money” guy.

So, are you looking for brand influencers to help you get your message out there? If so, I’d love to hear about your experiences.

 

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Debra Simpson

Debra Simpson is a website and social media consultant who specializes in publishing content online. With her knowledge of the digital world and passion for publishing, she designs easy-to-use solutions to assist clients in advancing their online presence.

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Content Marketing & Administrative Management

Internet marketing has many faces in today’s world. It incorporates Content Marketing, Email Marketing, Social Media Marketing, Blogging and more. As an entrepreneur it’s hard to keep up. Add to that the administrative tasks such as scheduling, customer service, bookkeeping, etc., and 24 hours in a day just isn’t enough. Contact HIT Virtual to manage it all.

 


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Debra Simpson

Debra Simpson is a website and social media consultant who specializes in publishing content online. With her knowledge of the digital world and passion for publishing, she designs easy-to-use solutions to assist clients in advancing their online presence.

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