Here is what I like about this article: the advice about how to communicate your work through stories is solid.
The first step is to figure out who you audience is. After that it’s using Aristotle’s view of persuasion (an explanation and link is included).
There is a ton of good info here along with a 5 step help test. Perfect!
Enjoy getting great ideas from this post.
This review was written by Karen Dietz who curates on business storytelling.
Latest posts by Karen Dietz (see all)
- Want to design great products/services? Start with storytelling! - April 25, 2013
- Writing Damn Bad Copy: 7 Ways - April 5, 2013
- Creating Presentations That Rock! - April 5, 2013