In this day and age, standing out from competition requires much more than a few smiles and cute Tweets. You actually need to take the extra step, which in turn will allow you to connect with your audience in a way that makes sense to them.
Jacob Curtis shares a very interesting case study in this article.
“A few months back I began to invest more time in LinkedIn groups to increase my visibility on the platform. This entailed sharing my own tutorial videos and responding to the comments or questions they received. That’s when I attracted the attention of Toni Reintke, a Professor at Merced College in California.
Toni left a compliment on one of my tutorials from a LinkedIn group we shared, I thanked her, and just like that she sent me a connection request, and I accepted it. Usually that’s as far as things go, but this time I did something different.”
On March 6, 2012, Cendrine released The Little Big eBook on Blogging: 40 Traffic Generation Tips, a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs. She is currently working on an eBook on social media strategies.
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