Feb 13, 2013

PublishThis improves its content curation platform to help brands market more efficiently
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Written by : Tom George| 0 | Technology

Founded in 2009 by two former Edmunds.com executives, Matt Kumin and Scott Decker, PublishThis utilizes semantic search technology to discover relevant and trending content within over 250,000 topics across industries such Sports, Politics, Entertainment, Business, Health, Travel, and Autos. Brands then publish or share this content through social media or their own blog – either as a supplement to original content or independently – with the goal being to “engage customers, amplify website traffic, build thought-leadership, improve competitive intelligence, and increase lead conversion.”

via PublishThis improves its content curation platform to help brands market more efficiently.

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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.
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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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