With Valentine’s Day 2013 just two days away, love is definitely in the air. When’s the last time you showed some love to your clients and prospects through your content venues?
Here are three ideas to get you started:
1. The 30-Second “Vid-entine”: Record 30-second videos of your team members talking about “why I love our customers” and post them on Facebook and Twitter, or compile them into a Happy Valentine’s Day email message.
2. Crowdsource a Romantic Playlist: Ask your followers to nominate their choices for “Best Love Song of All Time” and post the final playlist on Valentine’s Day afternoon—just in time for those romantic rendez-vous!
3. Show Some Heart: Invite your followers to post on your Facebook Page around the theme “How I Share the Love” on Valentine’s Day, and offer to donate $1 to a good cause for every post you get.
How are you planning to “show the love” to your clients and prospects this Valentine’s Day? Share your wisdom with us in the comments—we’d love to hear from you!
Sure, the expertise you need to improve your business’ content performance is “out there” … but who has time to dig for it?
Here at Resonance, we’re committed to your success in content marketing, so each Friday we deliver a simple but impactful tip to boost your engagement on Facebook, Twitter, LinkedIn, and other social networks. And you can implement it before lunchtime.
About the Author
A self-described “marketing nerd,” Rachel Parker, Owner and Chief Content Strategist of Resonance, works with businesses of all sizes to help them meet the challenge of connecting with today’s hard-to-reach customer.
Rachel has made Resonance the “one stop shop” for companies looking to get more out of their content marketing efforts. She’s also a sought-after speaker and has presented to many of Houston’s major business and marketing organizations. Contact Rachel about speaking to your group or business.