I was delighted to have the opportunity to recently interview Jeff Bullas. For years, he has been inspiring businesses and brands all over the world to start using social media and the web to their advantage. I have been an avid reader of his blog , and his latest book, “Blogging the smart way: how to create and market a killer blog with social media” is a must read (you can read a review I wrote a review here).
1. Jeff given that there are so many books on social media, what motivated you to write another one?
Part of the reason was the challenge of writing my first book along with the curiosity of finding out about self-publishing. Another reason is to start creating premium content that monetizes my blog.
via @jeffbullas A Smart Blogger or a Slick Marketer?.
Listed in Forbes as one of the top 20 women social media power influencers and likewise as one of the top social media power influencers, she is one of the most dynamic personalities in the social media market.Crowned the Social Influencer of Europe for Oracle she actively leverages ethical online marketing for her clients.
After launching her first business within three years of becoming a mother, her financial success was recognised by being a finalist at the Best MumPreneur of the Year Awards, presented at 10 Downing Street. Following a resultant offer and wishing to spend more time with her daughter, she sold her first business to focus on social media, developing a multi-site blog and online marketing portfolio that generated in excess of 600,000 + page views per month.
A business owner, social media consultant, international speaker and genuine digital guru, Lilach is consulted by journalists and regularly quoted in newspapers, business publications and marketing magazines (including Forbes, The Telegraph, Wired, Prima Magazine, The Sunday Times, The Guardian, Social Media Today and BBC Radio 5 Live). What’s more, her books have achieved No 1 on Amazon for Sales and Marketing and Small Business and Entrepreneurship.
When Lilach isn’t working she enjoys spending time with her family and is an avid fan of Zumba.
Latest posts by Lilach Bullock (see all)
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