Written by Resources for Entrepreneurs Staff
Study shows that mobile-optimized websites have become a fundamental element for small businesses struggling to achieve online success.
By now, most entrepreneurs understand the importance of maintaining high quality small business websites. In today’s marketplace, companies that lack a robust online resource simply aren’t competitive with larger firms or even smaller competitors who have embraced web-based marketing strategies.
But according to a new study by Network Solutions, a quality website may no longer be enough to connect with customers. As more and more consumers shop with smartphones and other mobile technologies, small businesses are lagging behind in their ability to offer websites that have been optimized for small screen devices.