Jan 1, 2013

To Create Engaging Content Marketing You Must Hug the Chaos | Business 2 Community

Written by : Jennifer G. Hanford| 0 |
Chaos and Creation in the Backyard

Chaos and Creation in the Backyard (Photo credit: Wikipedia)

My grandfather used to say something that’s been on my mind a lot recently. Whenever I got frustrated about anything — school, a job, life, more generally — he would ask me “What have you created lately?” Then, he’d chide me: “Go create a new experience for someone.” He wrote this to me once in a card that explained this idea, which was: When you create a new experience for someone, you get to experience it — and in turn, it creates new opportunity for you.

I didn’t really know what he meant by that until just recently. I’ve rewritten my grandfather’s suggestion a bit, and this is what I’ve come up with:

“It is in the creation of the experience that we get to experience new creation.”

It’s taken me 20 years to really understand what this means.

You’ve heard the saying before that if you want to learn something, go figure out how to teach it. At its core, it’s a very similar type of suggestion.

via To Create Engaging Content Marketing You Must Hug the Chaos | Business 2 Community.

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Jennifer G. Hanford

Jennifer G. Hanford is the owner and managing director of j+ Media Solutions, which offers social and content solutions for businesses of all sizes. She also contributes articles for SteamFeed and Social Media Club.

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