We’ve seen lots of marketing attention move from mass media to social media. Expect the conversation to move to delivering personalized media – highly relevant, targeted content that generates distribution through both human and algorithmic filters. Solving “information overload” is one of the hottest technological problems to solve in Silicon Valley, accelerating the shift in how we discover, filter, consume and share media. It’s happening in how we program our own social networks, the media sites we visit and the software that chooses content that finds us.
via Why The Brand Content Trend Is One Marketers Cant Bypass – Forbes.
Content Curator Ishak Latipi Mastan
Social Entrepreneur, Content Curator, Digital Nomad, Futurist.
28 
7 
2
