From the article:
“In my line of work I run into a lot of businesses who have bought into the need for blog content to engage their customers, to have something to share in social media, and for the SEO benefits. I’m glad to see they’ve seen the light!
The only problem is….the content. A lot of the content I see out there from startups, small businesses, and even corporations leaves a lot to be desired. It could even be called “dysfunctional” because it’s such a mismatch with their target market’s needs as well as with their company strategy.”
Content Curator Cendrine Marrouat
Cendrine Marrouat is a journalist, blogger, content curator, and author located in Canada. She is the founder of Creative Ramblings, a social media blog focusing on entrepreneurs and small businesses, and teaches classes on social media 101. Her latest release, "The Little Big eBook on Blogging: 40 Traffic Generation Tips," is a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs.