Social learning company Grockit announced today that it has raised a new round of strategic investment from Discovery Communications, the media giant best known for its television properties, like the Discovery Channel, TLC, and Animal Planet, among others. The investment also includes participation from Summit Group (investors in Uber and Scribd) as well as previous investors Atlas Venture, Benchmark Capital, Integral Capital Partners and GSV Capital Corp.
In addition to the capital investment, which from what we’ve heard is about $20 million, the strategic investment from Discovery will also include shared technology, as well as marketing, distribution and promotional opportunities via Learnist, Grockit’s social learning platform. This not only marks the first time that the TV and media giant has invested in a social learning startup, but it also brings Grockit’s total investment to just under $45 million.
Content Curator Tom George
Head of Inbound Advertising North America at Internet Billboards. Pioneering inbound advertising as well as an avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.