When it comes to search engine optimization, many people have preconceived ideas about the whole thing.
The truth of the matter is that the field is constantly evolving. What works today may not be valid tomorrow.
If you are living in Google’s past, rather than the reality of today’s Google, you could be in for a disappointment. To help you better get the differences between Google today and yesterday, here are four faulty assumptions about SEO:
- “We can outsource link building”
- “The opinions of our site users doesn’t impact search rank”
- “Content with our keywords is more important than engaging our users”
- “Gaining a top ranking is our priority”
Content Curator Cendrine Marrouat
Cendrine Marrouat is a journalist, blogger, content curator, and author located in Canada. She is the founder of Creative Ramblings, a social media blog focusing on entrepreneurs and small businesses, and teaches classes on social media 101. Her latest release, "The Little Big eBook on Blogging: 40 Traffic Generation Tips," is a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs.