Inside Snapchat, The Little Photo-Sharing App That Launched A Sexting Scare

2 Flares Facebook 0 Twitter 0 LinkedIn 0 Email -- Google+ 2 Pin It Share 0 StumbleUpon 0 2 Flares ×

 

It started with an assumption, really. Snapchat, a photo-sharing application that auto-destroys images seconds after being opened, launched in September 2011 with zero media coverage. A homegrown product, built by two Stanford guys, grew to now see over 50 million snaps per day today. In fact, Facebook launched a clone of the app just Friday.

It wasn’t until the company made its first milestone announcement, nine months after launch, that the media picked up the story. The New York Times’ Nick Bilton whipped out all this cute PEW research on sexting in adults and teens, and referenced “suggestive” marketing materials and even pointed out the app’s “mild sexual content or nudity” warning.

From that moment on, whether in milestone achievements, feature and expansion announcements, or stories about Facebook’s new Snapchat clone, Snapchat was branded a sexting app.

via Inside Snapchat, The Little Photo-Sharing App That Launched A Sexting Scare | TechCrunch.

Enhanced by Zemanta
1
Google+2Facebook0Twitter1LinkedIn0Pinterest0buffer

Content Curator Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

Fresh Curations

Top 10

From Curring Hangovers to Celebrating Death

From Curing Hangovers to Celebrating Death, Mexico does 10 things better than anyone else in the world.  Mexico deals with situations that other people shy away from or ignore … [Read More...]

5 Questions to Ask a Potential Content Marketing Partner

”Can I really outsource my content marketing?” I hear this question often when I’m out and about talking with corporate marketers and small business owners, and my answer … [Read More...]

More curations from this category:

Car Rentals for $15 per day
2 Flares Facebook 0 Twitter 0 LinkedIn 0 Email -- Google+ 2 Pin It Share 0 StumbleUpon 0 2 Flares ×