5 Content Creation Solutions for the Most Common Brand Content Marketing Challenges

0 Flares Facebook 0 Twitter 0 LinkedIn 0 Email 0 Google+ 0 Pin It Share 0 StumbleUpon 0 0 Flares ×

 

One of the most common issues companies seem to grapple with as they get pulled, kicking and screaming, into a content focused world of digital marketing is content creation.

Of course, anyone with half a brain can create information, but “content” implies usefulness or utility. Content has purpose and content marketing is meaningful information designed to be useful for a certain audience with the intention of inspiring an outcome or action. A lot of companies are creating information, not content, under the label of “content marketing”.

via 5 Content Creation Solutions for the Most Common Brand Content Marketing Challenges.

Enhanced by Zemanta
0
Google+0Facebook0Twitter0LinkedIn0Pinterest0buffer

Content Curator Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

Fresh Curations

Mourning A Pet

Since I said goodbye to my heart and soul on August 8, 2014, a number of my friends have also lost their cherished fur family members. These pets all hovered between 16 and 20 … [Read More...]

Canada-Centennial-Button

Canada Strong

While it is still my goal to work and live inside the United States, I am Canadian. We're hearty and resilient people. We wear t-shirts when it's 60 degrees Fahrenheit. … [Read More...]

More curations from this category:

Car Rentals for $15 per day
0 Flares Facebook 0 Twitter 0 LinkedIn 0 Email 0 Google+ 0 Pin It Share 0 StumbleUpon 0 0 Flares ×