Big Data is a mystery to most of us. Understanding how to make sense
of it all is challenging. Businesses today need to be more informed and respond
faster to the needs of their customers. This is where the science of understanding big data becomes important.
Without Big Data, it’s impossible to get a comprehensive cross-touch-point view of your customer, and fully understand customer behavior in order to make business decisions in real-time. (Even with Big Data, it’s still very difficult to achieve!)
In today’s fast pace business world being agile and making sense of all this data is of paramount importance. Without the ability to gauge and assess your big data capabilities, your company will be at a significant disadvantage. Companies like Camo Software, a leading company in helping businesses and organizations make use of and understand their big data, say, it’s best to stay ahead of the curve, when it comes to understanding and making use of the technologies involved in the ever expanding universe of today’s big data.
This week’s infographic is courtesy of Monetate, and explains structured vs unstructured data, outlines the challenges and goals of Big Data for retail, and how to make a Big Data game plan.